Friday, February 27, 2009

Voices of Hope

Although on February 20th, the morning started off windy and blistering cold, bright and joyful faces scurried into Eastview's Performing Arts Center with warming hearts full of happiness, ready to sing. Voices of Hope is a new tradition at Eastview. Eastview's second hour Women’s Choir Chorale, directed by Judy Sagen, planned a full day of singing, and having all proceeds benefiting families who have been affected by cancer.

Choirs, soloists, and amateur bands joined the day long festivities from all over the Twin Cities. Within Eastview, Spanish classes, Faculty, Administration, and parents took time out of their schedules to perform. Over the entire day, Northfield choir, Falcon Ridge middle girls’ choir, soloists, etc. donated a portion of their boosters to the new foundation.

The Choir department set up a beautiful stage and heart-warming atmosphere. The color White, symbolizing ‘The white coat of compassion’ was found everywhere within the Performing Arts Center, from hundreds of balloons bunched into striking archways, to the Choir’s T-shirts. Even the TV screens that were playing a slideshow of names of cancer patients and cancer victims (each screen was ‘donated’ from the family) were delicately designed in white.

Although the grand total is still being calculated, the goal of Eastview’s girls’ Choir Chorale was $25,000. All of the proceeds are going to a non-profit organization, The Angel Foundation. The Angel Foundation started in 2001 and has the intentions for helping people with cancer and their families through stability, education, support, and emergency financial assistance. “What inspires me most about the foundation is the depth of compassion,” stated a volunteer from the Angel Foundation.

Despite the atrocious subject of cancer and sickness, Eastview’s Womens' Choir Chorale made the issue in a better focus of compassion and was extremely successful.

Sunday, February 22, 2009

Voices of Hope

Although on February 20th, the morning started off blistering cold, bright faces scurried into Eastview's Performing Arts center with hearts full of joy and happiness. Voices of Hope is a new tradition at Eastview. Eastview's second hour girls Choir Chorale planned a FULL day of singing, and having all proceeds benefiting families who have been affected by cancer. Choirs from all over the Twin Cities came, Spanish classes, and even amateur bands took time out of their day to come and sing for the cause. Over the entire day, Northfield choir, Falcon Ridge middle girls choir, soloists, etc. donated a portion of their boosters to the new foundation.

Wednesday, February 18, 2009

Five freedoms in First Amendment:
1. Religion
2. Speech
3. Press
4. Assembly
5. Petition

The first amendment does not regulate the behavior of private schools. However, state law or school policy could provide legal protections....
Tinker Standard - Supreme court case that recognizes that the first amendment protects on-campus student speech. Neither students nor teachers "shed their constitutional rights of freedom of expression or speech at the schoolhouse gate"

The Fraser Standard - He gives a ten minute speech containing all sexual inuendos. He gets suspended. He sews for the freedom of speech. Goes all the way to the supreme court. he loses. Because school officials have an "intrerest in teaching students the boundaries of socially appropiate behavior".

The Hazelwood Standard - School newspaper with articles about teen pregnancy, devorce, teen marrage. The u.s supreme court rules that schools have the right to censor issues if they think that it goes against the teaching of the schools. The ruling was related to teaching concerns. In the mind of teaching, consorship can occur if it goes against what is being taught.

The Fredrick Standard - Students make a sign that says obsene things and it goes on t.v. They are not on school grounds, and principle comes over, takes the sign, and suspends them. They rule for the school, because it was a school activity.


Libel: Publication of a false statement of fact that seriously harms someone's reputation

Friday, February 13, 2009

Journalism

Define “Journalism” in 1-3 sentences.
  • Current events that are news worthy, and are published/broadcasted for an audience.
List and describe the six criteria of newsworthiness.
TITLE DESCRIPTION EXAMPLE
1. Timeliness (current)
-EX. you wouldn't have a news story about the state fair in january
2. Proximity (How close geographically)
-EX. Hot in Saudi Arabia today!... doesn't affect us HERE
3. Significance (Events)
-EX. Plane crashes, natural disasters...doesn't happen on a daily basis
4. Prominence (People)
-EX. Britney Spears shaves head, celebrities, Obama's Children like Hannah Montana
5. Unusualness
-EX. Octuplets
6. Human Interest (feel good stories)
-EX. New baby dolphin born at the zoo today...bad story, bad story, then ohhh cute positive story

What are the advantages of print journalism?
1. Have control over what you read
2. Tangible, permenance
3. Much more indepth

What are the advantages of broadcast journalism?
1. Better connection with audience, audio and video
2. Much more current, view LIVE things
3. Much easier to update and change information, "dewey defeats truman"

Why has online journalism (convergent media) become so popular?
  • You get both the advantages of print and broadcast journalism
  • Best of both worlds
  • Free (don't have to pay $15 a month for a newspaper)

Wednesday, February 11, 2009

Thursday, February 5, 2009

Studying Advertising

(1)N/A

(2)N/A

(3)I chose the 'Marketing 50' Category. In this category, there is a list of the top marketers. Within each of these topics of marketing products, it gives a breif synopsis of how well the product has done. Some of these products are surprising to me, I didn't know that they were doing so well with the economy right now.

(4)I chose to read more about the new gartorafe 'G2.' G2 has been extremely successful for the 40th year aniversary of gartorade. The company calls it 'rookie of the year' and 'MVP.' Author: Natalie Zmuda

(5)I chose to look at the review of the Snickers commercial with Mr.T and the butt-wiggling race walker is just too effeminate for Mr. T's liking. "You a disgrace to the man race!" he bellows. "It's time to run like a real man!" -- whereupon he mows down the terrorized wimp with a candy-spewing Gatling gun. The message: "Get some nuts!" Bob Garfield doesn't agree with this ad he says it unglorifying to the un-macho. I don't agree with him, I think it's a creative way to catch the readers attention.

(6)N/A

(7)Under the "ad age event" category. Some of the top people are; AmEx members Project, bakugan battle brawlers, and "the biggest loser" product line.

(8)The digital Imperative. This page describes the most significant digital opportunites of the year.

(9) It's organized very differently, with 'bigger' news stories up front, little snipits of the article for you to read and get a brief summary. One simularity is that they still have little categories, so it's easy to find a story about the topic that you're interested in.

(10) The Clio awards are given out to new illitratous digital advertising.

Wednesday, February 4, 2009

Super Bowl Analysis

(1)Pepsi:
a. Pepsi
b. Soda Drinkers
c. 'rememberance' comparing things from now to old things
d. refresh everything
e. slightly, you didn't know what the product was until the very end

(2)Castrol:
a. Castrol
b. Men, car owners
c. little bit of humor
d"it's more than just oil"
e Yes, caught the viewer attention with the monkeys and made the product seem self-sufficent.

(3)Audi:
a. Audi
b. Car buyers, Men
c. Action
d. Audi, Supercharger is here
e. Yes, caught the attention of the viewer by engaging them in rebelious car stealing, crashing stunts

(4)Etrade:
a. Etrade
b. People interested in online trading
c. Cute babies
d. Join today, 1,000 acconts a day
e. Yes, viewers are intrigued by talking babies, not a usual sight

(5)Bud Light
a. Bud Light
b. Beer Drinkers
c. Humor
d. Drinkibility: woo woo party started!
e. Yes, viewers were intrigued by the embarassment of a well known celebrity