(1)Pepsi:
a. Pepsi
b. Soda Drinkers
c. 'rememberance' comparing things from now to old things
d. refresh everything
e. slightly, you didn't know what the product was until the very end
(2)Castrol:
a. Castrol
b. Men, car owners
c. little bit of humor
d"it's more than just oil"
e Yes, caught the viewer attention with the monkeys and made the product seem self-sufficent.
(3)Audi:
a. Audi
b. Car buyers, Men
c. Action
d. Audi, Supercharger is here
e. Yes, caught the attention of the viewer by engaging them in rebelious car stealing, crashing stunts
(4)Etrade:
a. Etrade
b. People interested in online trading
c. Cute babies
d. Join today, 1,000 acconts a day
e. Yes, viewers are intrigued by talking babies, not a usual sight
(5)Bud Light
a. Bud Light
b. Beer Drinkers
c. Humor
d. Drinkibility: woo woo party started!
e. Yes, viewers were intrigued by the embarassment of a well known celebrity
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