Studying Advertising

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(2)N/A

(3)I chose the 'Marketing 50' Category. In this category, there is a list of the top marketers. Within each of these topics of marketing products, it gives a breif synopsis of how well the product has done. Some of these products are surprising to me, I didn't know that they were doing so well with the economy right now.

(4)I chose to read more about the new gartorafe 'G2.' G2 has been extremely successful for the 40th year aniversary of gartorade. The company calls it 'rookie of the year' and 'MVP.' Author: Natalie Zmuda

(5)I chose to look at the review of the Snickers commercial with Mr.T and the butt-wiggling race walker is just too effeminate for Mr. T's liking. "You a disgrace to the man race!" he bellows. "It's time to run like a real man!" -- whereupon he mows down the terrorized wimp with a candy-spewing Gatling gun. The message: "Get some nuts!" Bob Garfield doesn't agree with this ad he says it unglorifying to the un-macho. I don't agree with him, I think it's a creative way to catch the readers attention.

(6)N/A

(7)Under the "ad age event" category. Some of the top people are; AmEx members Project, bakugan battle brawlers, and "the biggest loser" product line.

(8)The digital Imperative. This page describes the most significant digital opportunites of the year.

(9) It's organized very differently, with 'bigger' news stories up front, little snipits of the article for you to read and get a brief summary. One simularity is that they still have little categories, so it's easy to find a story about the topic that you're interested in.

(10) The Clio awards are given out to new illitratous digital advertising.